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Software and Tools

Jan 30, 2025

Jan 30, 2025

Jan 30, 2025

10 Best Free Pipeline Management Tools for Sales Teams in 2025

10 Best Free Pipeline Management Tools for Sales Teams in 2025

Written By

Gaurav Aggarwal

pipeline management operation
pipeline management operation
Table of contents:

Did you know that 63% of sales leaders say their teams struggle with pipeline management? A disorganized pipeline can lead to missed follow-ups, lost deals, and a slower sales cycle.

The right pipeline management tool helps sales teams track every deal, automate key tasks, and keep opportunities moving forward. And the best part? You don’t have to spend a dime to get started.

In this guide, we’ll explore 10 of the best free pipeline management tools that can help your team stay organized, improve follow-ups, and close more deals efficiently.

What Is Pipeline Management?

A sales pipeline is the journey a lead takes from the first interaction to becoming a customer. Without a clear system in place, deals can stall or get overlooked. That’s why pipeline management is important, as it gives sales teams a clear view of where each deal stands and what actions are needed next.

Effective pipeline management helps with:

  • Tracking deals – See which stage each lead is in and identify potential bottlenecks.

  • Prioritizing follow-ups – Know exactly when to reach out to prospects.

  • Improving sales efficiency – Automate repetitive tasks and reduce manual work.

  • Forecasting revenue – Get better insights into expected sales and business growth.

With the right pipeline management tool, sales teams can stay organized, close deals faster, and focus on what matters most—building relationships and driving revenue.

Key Features to Look for in a Free Pipeline Management Tool

To get the most value from a free tool, look for features that help your team stay organized, automate tasks, and track progress efficiently without needing an upgrade too soon.

Here are the must-have sales pipeline management features you should consider:

Deal Tracking

Deal tracking provides a visual overview of your pipeline, ensuring deals move smoothly from lead to close. Tools should allow you to set custom deal stages, identify bottlenecks, and track interactions for every opportunity.

Automation

Automation reduces manual work by automating follow-ups, deal assignments, and pipeline updates. Look for tools that send reminders when deals stall or automatically log sales activities like emails and meetings.

Customizable Pipeline Stages

Customizing pipeline stages allows you to tailor your pipeline to match your sales process, whether it’s a simple three-stage pipeline or a more detailed multi-step workflow.

Collaboration Tools

Collaboration tools enable teams to share deal updates, notes, and activity history in one place. Some tools offer real-time notifications, internal chat, and task assignments to keep teams aligned.

Integrations

Tools should sync with CRM platforms, email tools (Gmail, Outlook), and productivity apps like Slack or Google Calendar. This ensures that all interactions, follow-ups, and lead data stay connected.

Reporting & Analytics

Reporting and analytics offer insights into pipeline health, sales trends, and deal win rates. Look for tools that provide basic dashboards, lead conversion rates, and activity tracking to help you make informed decisions.

Finding a tool with these features makes sure that your team stays productive, minimizes manual work, and closes more deals without needing to pay for additional upgrades.

10 Best Free Pipeline Management Tools

With so many options available, finding the right free pipeline management tool can be challenging. Below are the best free solutions to help your sales team stay organized and close more deals efficiently

1. Truva

Truva AI

Managing a sales pipeline manually can be time-consuming. Truva simplifies the process by automating follow-ups, tracking interactions, and keeping your pipeline organized.

Instead of wasting time updating CRMs or tracking conversations, Truva automates sales follow-ups, records key interactions, and delivers actionable insights to improve performance.

With the Free Forever plan, Truva guarantees teams can efficiently manage leads, track pipeline activity, and optimize sales strategies without extra costs.

Whether you're juggling multiple deals or trying to improve follow-ups, Truva keeps your pipeline organized and your data up to date.

Key Features

  • Automated data updates – No more “I forgot to update the CRM” excuses. Truva logs all sales activities, including meetings, emails, and voice notes, and updates your CRM in real time.

  • AI-powered follow-ups – Automatically remind sales reps when to reconnect with leads based on previous interactions.

  • Comprehensive meeting tracking – Captures and converts meeting notes, voice recordings, and handwritten notes into structured CRM entries.

  • Sales performance insights – Tracks engagement, sentiment, and response patterns to refine sales strategies.

  • Customizable data extraction – Extracts structured details like goals, objections, and next steps based on your sales process.

  • Complete sales records – Provides automated summaries, recorded meetings, and full transcripts for future reference.

  • Seamless integrations – Works with tools like HubSpot, Salesforce, Zoom, Slack, and Gmail to fit into existing workflows.

Truva has helped teams increase sales by up to 25% by automating tedious tasks and providing smarter insights. Want a smarter way to manage your pipeline? Try for free, or book a demo with Truva today!

2. HubSpot CRM

Hubspot CRM

Source: Hubspot.com

HubSpot CRM is a widely used free pipeline management tool that helps sales teams track deals, manage contacts, and organize sales activities in a simple, visual interface.

The drag-and-drop pipeline makes it easy to see where each deal stands, and built-in email tracking helps sales reps follow up at the right time.

The free version, however, has some drawbacks. While it covers basic sales tracking and automation, features like advanced reporting, workflow automation, and in-depth customization require a paid upgrade.

Some users also find HubSpot's pricing jump steep when moving to premium plans. Additionally, the CRM is heavily integrated with HubSpot's marketing tools, which may not be necessary for teams focused purely on sales.

Key Features

  • Visual sales pipeline – Drag-and-drop interface to track deals through different stages.

  • Contact and deal management – Stores customer interactions, emails, and notes in one place.

  • Email tracking and templates – Logs email activity and provides reusable email templates for outreach.

  • Basic automation – Automates follow-ups and deal assignments based on preset rules.

  • Integration with marketing tools – Connects with HubSpot’s marketing suite for email campaigns and lead tracking.

3. Zoho CRM

Zoho CRM

Source: Zoho.com/crm

Zoho CRM is a flexible pipeline management tool that offers a free plan for small teams looking to organize sales processes. It includes deal tracking, task automation, and contact management, making it a solid choice for businesses that need a structured workflow without the cost.

The platform also integrates with email, phone, and chat tools, helping sales teams stay connected with prospects.

The free version comes with some limitations. It only supports up to three users, making it less suitable for growing teams.

Other users also find the interface less intuitive, especially when setting up custom workflows. Advanced features like AI-driven analytics and deeper automation are only available in paid plans.

Key Features

  • Pipeline tracking – Organizes deals into different stages for better visibility.

  • Workflow automation – Automates repetitive sales tasks like follow-ups and task assignments.

  • Lead management – Captures and organizes leads from multiple sources.

  • Reporting and analytics – Provides insights into sales performance and pipeline efficiency.

  • Mobile app access – Allows teams to manage deals and contacts from anywhere.

4. Insightly

Insightly

Source: Insightly.com

Insightly is a CRM and pipeline management tool designed for small businesses that need a simple way to track leads, manage contacts, and automate basic workflows.

Its free plan offers deal tracking, task management, and email integrations, making it a good option for startups and solo sales professionals. The platform also includes project management features, which can help teams transition from sales to post-sales activities.

The free version only allows two users, which may not be enough for growing teams. Additionally, customization options are limited, and advanced automation features require a paid plan.

Key Features

  • Pipeline tracking – Organizes leads and deals with a visual dashboard.

  • Task and project management – Helps teams track post-sales activities and customer onboarding.

  • Email integrations – Connects with Gmail and Outlook for logging emails and tracking conversations.

  • Basic workflow automation – Automates tasks like follow-ups and deal progression.

  • Mobile access – Provides a mobile app for managing sales on the go.

5. Zapier

Zapier

Source: Zapier.com

Zapier is an automation tool that helps sales teams connect different apps and streamline pipeline management without manual work.

While it’s not a traditional CRM, it allows businesses to automate follow-ups, track deal progress, and move leads through the sales funnel by integrating with tools like HubSpot, Zoho CRM, and Trello.

Sales teams can set up workflows (called "Zaps") to automate tasks like logging leads, sending follow-up emails, or updating pipeline stages.

The downside is that Zapier’s free plan is limited to five single-step automation, meaning more advanced workflows require a paid upgrade. Additionally, setting up complex Zaps can have a learning curve, especially for users unfamiliar with sales automation tools.

It’s best suited for teams that already use multiple sales apps and want to reduce manual data entry.

Key Features

  • Automated workflows – Moves leads through the sales pipeline by connecting different apps.

  • Lead capture automation – Automatically logs new leads from web forms, emails, and chat tools.

  • Follow-up triggers – Sends reminders or automated emails when leads reach specific pipeline stages.

  • CRM and sales tool integrations – Works with HubSpot, Salesforce, Zoho, and hundreds of other apps.

  • No-code setup – Allows users to build automation without coding skills.

6. EngageBay

EngageBay

Source: Engagebay.com

EngageBay is an all-in-one CRM, sales, and marketing platform that offers free pipeline management for small businesses and startups.

Its free plan includes deal tracking, contact management, and basic automation.

EngageBay also provides built-in email marketing and live chat features, allowing sales teams to engage with leads from a single platform.

However, the free plan has its downsides. It limits the number of contacts to 250 and emails to 1,000 per month, which may not be enough for teams handling larger pipelines.

Some users also find that the interface can feel cluttered, especially for those new to CRM software. Advanced reporting and automation features require a paid upgrade.

Key Features

  • Visual sales pipeline – Tracks deals through different stages with a simple drag-and-drop interface.

  • Contact and lead management – Stores customer details, interactions, and engagement history.

  • Email marketing tools – Sends automated emails and follow-ups directly from the platform.

  • Live chat and helpdesk – Engages leads in real time with built-in chat functionality.

  • Basic workflow automation – Automates tasks like lead assignments and deal updates.

7. Freshsales

Freshsales

Source: Freshworks.com/crm

Freshsales, part of the Freshworks suite, is a user-friendly CRM with built-in pipeline management tools. The free version provides contact management, deal tracking, and basic email automation, making it a good choice for small sales teams looking for an easy-to-use solution.

The AI-powered "Freddy" assistant also offers insights and lead scoring to help teams prioritize the right prospects.

The downside is that the free plan is limited to three users, which may not work for larger teams. Additionally, advanced automation, reporting, and integrations require an upgrade.

Users may also report that while the interface is intuitive, it can feel slower compared to other CRMs, especially with large data sets.

Key Features

  • Pipeline and deal tracking – Organizes leads and deals with a visual dashboard.

  • Contact and lead management – Stores and tracks interactions across multiple channels.

  • AI-powered lead scoring – Helps prioritize leads based on engagement and potential.

  • Email tracking and automation – Sends and monitors emails with open-and-click tracking.

  • Mobile app access – Allows sales teams to manage their pipeline on the go.

8. Bitrix24

Bitrix24

Source: Bitrix24.com

Bitrix24 is a free CRM and pipeline management tool that offers a range of features for sales teams, including deal tracking, task automation, and team collaboration.

The free plan includes unlimited users, making it a great option for small businesses that need a cost-effective way to manage sales pipelines. It also provides built-in communication tools like video calls and chat, helping teams stay connected while working on deals.

Still, Bitrix24 can feel overwhelming for new users due to its extensive features and somewhat complex interface.

The free plan also comes with limited storage (5GB), and some essential integrations, like advanced reporting and API access, are locked behind paid plans.

Key Features

  • Visual sales pipeline – Tracks deals through a customizable kanban-style interface.

  • Unlimited users – Supports small businesses and growing teams at no cost.

  • Task and project management – Assigns and tracks tasks related to deals.

  • Built-in communication tools – Offers video calls, chat, and internal team collaboration.

  • Basic automation – Automates repetitive sales tasks and follow-ups.

9. Monday Sales CRM

Monday Sales CRM

Source: Monday.com/crm/

Monday Sales CRM is a visually intuitive pipeline management tool that helps teams track deals, automate workflows, and collaborate on sales activities.

The platform offers a drag-and-drop sales pipeline, customizable dashboards, and task automation, making it a great option for teams that want flexibility in managing their sales process.

Monday’s free plan is limited to two users and offers only basic customer relationship management functions, which makes it less ideal for larger teams.

Some users also find that while the platform is easy to use, it lacks in-depth sales automation and advanced analytics unless upgraded to a paid plan.

Key Features

  • Customizable sales pipeline – Drag-and-drop interface to track and manage deals.

  • Task and deal automation – Automates repetitive sales tasks to improve efficiency.

  • Collaboration tools – Allows teams to share updates, assign tasks, and leave comments.

  • Lead and contact management – Stores customer details and engagement history.

  • Integration with sales tools – Connects with Gmail, Outlook, and other apps.

10. Capsule CRM

Capsule

Source: Capsulecrm.com

Capsule CRM is a simple and lightweight pipeline management tool designed for small businesses and startups. It provides deal tracking, contact management, and task automation, making it a suitable choice for teams looking for an easy-to-use sales tool without complex setups.

The clean interface allows users to track sales opportunities, manage customer relationships, and set follow-up reminders.

The free plan is limited to two users and 250 contacts, which may not be enough for teams handling a larger pipeline.

Additionally, reporting and advanced customization options require a paid upgrade. Users also find that while Capsule is user-friendly, it lacks deep automation features compared to other CRMs.

Key Features

  • Sales pipeline tracking – Organizes deals into different stages for better visibility.

  • Contact management – Stores customer details, notes, and interaction history.

  • Task and calendar management – Sets follow-up reminders and schedules meetings.

  • Email integration – Connects with Gmail and Outlook for easy communication tracking.

  • Basic automation – Automates simple workflows like follow-up tasks and reminders.

Sales Pipeline Best Practices for Better Conversions

A well-structured sales pipeline helps teams close more deals and avoid missed opportunities. When the process is disorganized, leads can slip through the cracks, and deals take longer to close. 

Here are a few simple ways to keep your pipeline running smoothly and improve conversions.

Keep Your Pipeline Organized

A cluttered pipeline makes it harder to track progress. Regularly remove outdated deals that are no longer active and guarantee contact details are always up to date. 

Automating data entry and deal updates can help keep everything accurate without adding extra work for your team.

Prioritize High-Value Deals

Not all leads are equal. Focusing on the right opportunities can save time and improve closing rates. Identify prospects that show real interest and engagement, and make sure sales reps allocate their efforts accordingly. 

Using lead scoring or engagement tracking tools can help teams determine which deals to prioritize.

Follow-Ups Matter

Many deals don’t close on the first attempt. Consistent follow-ups keep leads engaged and move deals forward. Instead of relying on memory, set reminders or use automated follow-up tools to make sure no opportunity gets overlooked. 

Timing is key—following up too soon or too late can impact conversion rates.

Track Key Metrics

Sales performance improves when teams monitor what works and what doesn’t. Tracking key metrics like win rates, deal velocity, and response times can help identify bottlenecks and areas for improvement. 

A data-driven approach allows teams to refine their sales process over time.

Encourage Team Collaboration

A strong pipeline isn’t just the responsibility of sales reps. Marketing, sales, and customer success teams should be aligned to guarantee smooth deal progression. 

Centralized communication and shared insights help teams stay on the same page and provide a better customer experience.

Continuously Improve the Process

Sales pipelines should evolve based on performance insights. Analyzing lost deals, testing different outreach strategies, and refining messaging can all contribute to better results. 

Regularly reviewing and optimizing your pipeline ensures that your team stays efficient and adaptable.

Stay on Top of Your Pipeline with Truva!

Get Started with Truva AI

Managing a sales pipeline shouldn’t feel like a never-ending task. The right tool helps you stay organized, automate follow-ups, and track deals effortlessly. Instead of relying on manual updates and scattered notes, Truva keeps everything on track so no lead gets overlooked.

With real-time tracking, AI-powered insights, and seamless CRM updates, Truva allows sales teams to focus on what they do best—building relationships and closing deals faster. 

And the best part? The free plan is free forever, so you can start optimizing your pipeline without worrying about upgrade costs.

Try for free, or book a demo with Truva today!


FAQs About Free Pipeline Management Tools

What is the best free sales pipeline management software?

Truva is a top choice for teams looking to automate sales pipeline management without manual work. It automatically tracks sales data, logs deal updates, and reminds reps when to follow up. With free forever access, it helps teams stay organized and improve efficiency without extra costs.

What are the best sales pipeline management tools?

If you're looking for a smart, automated approach to sales pipeline software, Truva is a standout option. It takes care of lead follow-ups, CRM updates, and deal tracking without requiring manual work, helping teams stay organized and focused on selling. Other tools, like HubSpot CRM, Zoho CRM, and Monday Sales CRM, offer basic sales pipeline management features such as contact tracking and workflow automation.

What is sales pipeline software?

A pipeline management tool helps sales teams track leads, monitor deal progress, and manage follow-ups. It provides a structured view of the sales forecasting process, ensuring that opportunities move through different stages efficiently. These tools often include marketing automation, contact management, and reporting to help sales teams close more deals with less effort.

How do you organize your sales pipeline?

To keep your sales pipeline organized:

  • Define clear stages – Set up deal stages like "Lead," "Negotiation," and "Closed."

  • Automate follow-ups – Use tools like Truva to schedule reminders and track interactions.

  • Prioritize high-value deals – Focus on opportunities with the highest chance of closing.

  • Keep your CRM updated – Guarantee all interactions and notes are logged in a sales pipeline management tool.

  • Review your pipeline regularly – Analyze sales forecasting data and adjust strategies to improve conversion rates.

How can businesses streamline sales pipeline management?

Businesses can streamline sales pipeline management by using automation tools to track leads, automate follow-ups, and keep deals moving. A structured pipeline minimizes manual work, reduces errors, and helps sales teams focus on closing deals. Choosing a tool with automation, reporting, and integrations improves efficiency and guarantees no opportunity is missed.

Meta description: Find the 10 best free pipeline management tools in 2025. Help your team stay organized, improve follow-ups, and close more deals!

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